The SV663 is typical enough of Sendo, who will happily customise quite major components of their handsets to suit their customers. The SV663 is an example of this, based on the Sendo S600 platform but with a bigger screen and improved navigation controls amongst other features. And it plainly obvious from the picture – this phone is a Vodafone Live! handset aimed at Vodafone PayT customers. The phone got 128×160 pixel display in 65,000 colours, VGA resolution camera with 5X digital zoom and night mode, downloadable Java games and polyphonic ringtones, GPRS, a WAP 2.0 and XHTML browser, Picture CLI and vibrating alerts, the SV663 certainly packs in alll the features that the majority of users will need. It comes with a range of customisable themes and changeable covers too. Sendo isn,t operating in the “sexy” end of the market here, but the SV663 is one of the best-specified entry level handsets available, and there,s a fair amount of volume in this market sector, so prospects for the SV663 look good. And it begs the question that if Sendo can include a 128×160 pixel display in an entry level phone like this.

General Network GSM 900 / 1800
Announced 2004, 3Q
Processor
SAR Rating 0.8
Color Available
Size Dimensions (mm) 108 x 45 x 19.5
Weight (g) 86
Display Type CSTN, 65K colors
Size 128 x 160 pixels
Lines 0
Menu
Design Type Blok
Antenna Fixed Internal
Keys Navigation 5-way
QWERTY No
Soft
Other
Lighting
Memory Phonebook 250
Internal (MB) 3.3
Expansion
Battery Type Li-Ion 800 mAh
Stand-by (hrs) 400
TalkTime(min) 420
Ringtones Polyphonic
Customization Downloadable ringtones
Audio Format
MP3 Player No
Voice
FM Radio No
A2DP
Video Format MPEG-4
Recorder Yes
TV
Entertainment Games Yes + downloadable
Messaging SMS Yes
Total SMS
MMS Yes
EMS Yes
Email
IM
Push-To-Talk
Connectivity HSDPA
EDGE
Bluetooth No
3G No
GPRS Class 10 (4+1/3+2 slots)
Infrared (IrDA) No
USB Port No
WIFI/WLAN
Data Cable
Data Modem
Software Java (J2ME) Yes ,MIDP 2.0
WAP Yes Ver 2.0
Platform OS Proprietary
Browser xHTML
Predictive Text Entry
Speech Codes
PIM Application
Others Application
Personal Themes No Info.
Caller ID
Profile ID
Camera Lens Type CMOS, 0.3 Megapixel
Digital zoom
Max. Resolution VGA
Flash No
Night Mode Yes
Multi Shot Yes
Frame Types
Extra Features Self Portrait , Self-timer
Photo Format JPEG(640 x 480, 320 x 240, 160 x 120, 128 x 96)